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Ethan Stowell Restaurants SEO Case Study

Case Study: Restaurant SEO Success


Ethan Stowell Restaurants, an established eatery, sought to enhance its online presence through strategic SEO optimization.


  1. Increase organic keyword rankings.
  2. Boost organic monthly traffic.
  3. Improve Google domain authority.
  4. Increase total backlinks.


Step 1: Website Audit and Keyword Research:

  • Conducted a thorough audit to identify technical issues and SEO opportunities.
  • Utilized keyword research tools to identify relevant and high-volume keywords.

Step 2: On-Page Optimization:

  • Optimized meta titles, descriptions, and header tags for target keywords.
  • Improved website content to align with SEO best practices.

Step 3: Content Strategy and Creation:

  • Developed a content strategy for engaging and keyword-rich material.
  • Published blog posts and articles to attract and retain the target audience.

Step 4: Technical SEO:

  • Resolved crawl errors and optimized XML sitemaps.
  • Implemented schema markup to enhance search engine understanding.

Step 5: Link Building:

  • Conducted outreach to industry websites for guest posting and backlink opportunities.
  • Fostered relationships with local businesses for cross-promotional efforts.

Step 6: Ongoing Monitoring and Analysis:

  • Utilized Google Analytics to monitor performance and user behavior.
  • Adjusted strategies based on data insights and algorithm updates.


  • Organic Keywords Ranking: 14,608
  • Organic Monthly Traffic: 114,132
  • Domain Authority: 54
  • Total Backlinks: 38,961


This comprehensive SEO strategy resulted in significant improvements for Ethan Stowell Restaurants, showcasing the impact of strategic optimization. Ongoing monitoring and adaptation to industry trends contributed to sustained success in the competitive online landscape.

Crafting a customized and effective SEO strategy requires ongoing effort and adaptability to industry trends. The success achieved for Ethan Stowell Restaurants demonstrates the potential impact of strategic SEO practices in enhancing online visibility.

About The Business:

Ethan Stowell Restaurants is about simple recipes and rich flavors with fresh ingredients